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Furthermore, you can always back down at any point if the cost isn’t worth it to you.ĭifferent websites have different protocols for removing content that allegedly infringes on copyrighted material and have different procedures for you to follow once your content has been taken down. If the case does ultimately end up in court, it’s common for the corporations to relent, given the amount of DMCA takedown notices that are filed every year. Therefore, it’s important for individual content creators like yourself to be aware of the potential for these abuses and to not be deterred from filing a counter-notice if you believe you’re following fair use practices. However, it is difficult to prove deliberate falsifications of takedown notices in court, especially since the law only covers deliberate falsification and not negligence (bots are unable to distinguish between copyright infringement and fair use). “That should be illegal!” you might say, and indeed, there are legal ramifications for filing frivolous notices. These corporations will often have bots whose sole purpose is to file frivolous takedown notices to take these types of content down, even though they may be protected by the First Amendment. This is especially true if the allegedly infringing content you have posted criticizes, parodies or mixes their content with other themes. It may also be in your best interest to file a counter-notice because the DMCA is sometimes abused by corporations and big Hollywood studios, who have a vested interest in controlling online discussion about their product. There are several reasons why you might want to file a counter-notice in response to a takedown notice, the most common of these being that your work is considered fair use under the First Amendment, which will be discussed in more detail later. If the filer doesn’t reply within 10 days, the website can then restore the removed content. Once you receive that notification, you have the option to file a counter-notice fighting the takedown with the service provider through some options discussed below, which the website will then deliver to the original filer. Once these websites have received the notice, they are legally obligated to remove the content and notify you that they have done so. Online platforms like Google, YouTube, Twitter and Flickr are given “ safe harbor” from prosecution for copyright infringement as long as they follow specific guidelines. They will then send that notice to the internet service provider where your work appears. To file a takedown notice against you, someone must identify themselves as the copyright owner of the work that has been infringed upon, and they must have a good faith belief that your material has infringed upon that work. This notice is fairly common for online content and serves as a request to remove your work because it allegedly infringes upon a copyright from an online platform. One way the DMCA can affect you is if you receive a DMCA takedown notice. If you are a digital content creator in the US, whether it be through YouTube, Instagram or blogs, the Digital Millennium Copyright Act (DMCA) is important to you, as it governs what happens if you post content that may infringe on another person’s copyright.